Winning the Mexican MLB market: After Monterrey, now what?
As the Dodgers and Padres took the field for the first game in the MLB showcase Mexico Series in Monterrey, the “home team” Padres were faced with a sold-out crowd […]
Category Archives: marketing
97.3 The Machine: Time For the Padres To Stop Being Complicit And Do Something
It wasn’t that long ago when the Padres radio station wasn’t a big deal. It was just there, ready for you to tune in when you got in the car […]
Padres Radio: It Gets Worse
I didn’t expect the level of interest I received on my post detailing failures to execute a competent strategy for Padres Radio on FM 94.9. But I was wrong. I […]
Skadres Night: A Gift Wrapped Present For Padres Marketing
It started out as a joke last year on #PadresTwitter to get us through the doldrums of another terrible season. What started as a silly Twitter hashtag idea turned into […]
Botching Promotions: A Padres Tradition
It seems like we’ve been talking forever about how terrible the Padres’ promotions and marketing are. There are the obvious problems with the branding related to 90 different uniforms, the […]
Padres Have A Golden Opportunity To Seize
So the Chargers left town. It confirmed what we all knew: that Dean Spanos and his wiener kids are tremendous dickheads. But this isn’t a story about the dickhead team […]
Brand on the run
To the tune of Paul McCartney’s Band on the Run. Stuck inside these four walls blue shawls Sent inside Spent nothing forever Never seeing no one nice again Like you, […]
All Hail Sunshine Yellow
I was sitting around planning out my holiday shopping last week when it struck me how stupid it was that Mike Dee and the Padres decided not to unveil their […]
The 5 Best Things of the Mike Dee Era
Since we did a “10 Stupidest Things of the Mike Dee Era” post, it’s only fair we produce its positive analogue: the 5 Best Things of the Mike Dee Era. […]
Gwynntelligence 